Prestashop Addons | SEO Structured Data Schema Markup – Rich Snippet
Google search works hard to understand the content of a page. We can help by providing explicit clues about the meaning of a page to Google by including structured data on the page. Structured data is a standardized format for providing information about a page and classifying the page
Structured data refers to information with a high degree of organization, such that inclusion in a relational database is seamless and readily searchable by simple, straightforward search engine algorithms or other search operations.
Structured data is added directly to a page’s HTML markup. Search engines use structured data to generate rich snippets, which are small pieces of information that will then appear in search results.
Rich Snippets is the term used to describe structured data markup that site operators can add to their existing HTML, which in turn allow search engines to better understand what information is contained on each web page.
JSON-LD is the format that Google regularly recommends. It helps in online store quality in the eyes of Google. It’s important SEOs understand its usefulness and impact.
In 2009, Google further refined snippet results by introducing “rich snippets.” Rich snippets serve as a “sneak preview” for listings on the SERP and can supplement search query results with more detailed information. This additional information can help searchers gauge which website might best answer their search query.
– Helps in Search Engine Optimization. Boost Your SEO by Using Schema Markup.
– Helps in improvement in ranking in all search engines.
– Helps in increase in web traffic.
– Helps to get targeted traffic and related store products and services.
– Provide greater information to search engines to improve their understanding about your business and of the content on your website.
– It can act as an authentication for a business address if it matches the
– Google Business Listing, in doing so improves local SEO.
– Implementing rich snippets can have a huge impact on how your pages perform in the search engines.
– It helps to increase visibility in the search results
– It helps to improve click through rates and attract more targeted traffic.
– Fully responsive 100%.
– Compatible with PrestaShop 1.5.x, 1.6.x and 1.7.x.
– Multiple browsers compatibility (IE, Firefox, Opera, Safari, Chrome and Edge).
– Mobile, Tablet and all devices compatible.
– Multi-language and Multi Store compatible.
– 24*7 Support.
Benefits to Customers
– Drawing a customer’s attention to your relevant result.
– Providing instant information as related to their query.
– Customer trust online store and feel comfortable.
– Helps in support and communication in customer’s native language.
– Customer queries and clarifications get fast solution.
– Helps to increase customer understanding and knowledge about store.
Benefits to Merchants
– Higher Chances of Ranking on SERPs
– Better Click through Rates
– Better Marketing Opportunity
– More Qualified Leads
– More Credibility
– Reduce expenses
– Increase sales
– Improve customer service and loyalty
– Customer convenience
– Competitive advantages
– Expand market reach
– Proactive outreach
– Reports and analytics
– Real-Time Convenience to Customers
– Cost Efficient
– Stand out Amongst Competitors
– Eye catching results => drawing a search user’s attention from your competitors’ listings to your own result.
– Potential CTR increase => Possibly increasing click through rates and lowering the chance of the user ‘bouncing’ as they see more information about the page before clicking through (there is also the potential to deter users if the additional rich snippets information shows something they were not looking for).
– Providing ‘quality’ results => offering results that could match the user’s intent more closely. On the downside, if the informational benefit of the rich snippet satisfies the users search query, it might eliminate the need to click through for further engagement.
– Develop Deeper Customer Relationships
– Increase in Conversions and Average Order Values
-Upload module zip file from back-office Module & Services menu tab
-Install module using install button.
-Access module from back-office “More” section.
– Please watch module installation, configuration and how to use video on our YouTube channel.
– The Module for PrestaShop was developed for versions 1.5.x, 1.6.x and 1.7.x, guaranteeing full compatibility with PrestaShop’s ecommerce software.
– We provide technical and feature support, as well as access to updates available for this product.
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Below is youtube demo link.